“The role of FinTech marketers is very different from a traditional B2B marketing role. Firstly, the fast-paced nature of the FinTech landscape and secondly, working in a regulated environment add a huge level of complexity to a marketer’s role when trying to sell financial and technology products and services”
Sound familiar?
These are the wise words of Payal Raina, the Founder of FinTech Marketing, an exciting new community for professional marketers in FinTech (including both Financial and Tech space).