FINTECH MARKETING EXPANDS APAC LEADERSHIP WITH NEW HONG KONG CO-CHAIRS

London, 25 February 2025 – FinTech Marketing, the first global peer-to-peer community of specialist Strategists and Marketers in FinTech, Financial Services, and Technology, today announced the appointment of Nalin Pathiranage, Senior Commercialisation Manager from HSBC, and Leonard CW Li, Digital Director, Prudential Hong Kong to lead its Asia-Pacific (APAC) Hong Kong Chapter.

Both leaders are generously volunteering their time to support and grow the community, among marketing and business professionals in the region.

This expansion of the community’s leadership reinforces its commitment to fostering innovation, collaboration, and excellence in the FinTech marketing space. With an ever-growing global footprint, FinTech Marketing brings together top professionals shaping the future of marketing in financial services and technology.

With two decades of expertise in performance marketing, customer growth and commercial strategy, Nalin Pathiranage is a highly accomplished leader in driving data-driven marketing initiatives. His extensive experience in financial services has enabled him to deliver transformative marketing solutions that optimise customer engagement and business growth.

Leonard CW Li, Digital Director at Prudential Hong Kong, brings a wealth of experience in digital transformation, marketing automation, and customer engagement strategies. His leadership in leveraging digital solutions to enhance customer experiences aligns perfectly with FinTech Marketing’s mission to drive forward-thinking marketing strategies in the industry.

Payal Raina, Founder of FinTech B2B Marketing, commented: “As we continue to strengthen our presence in the APAC region, Nalin and Leonard will bring additional expertise and understanding of the financial services industry to our community. As the Co-Chairs of our Hong Kong Chapter, their impact will drive our mission forward. Their leadership will create exciting new opportunities for collaboration, knowledge-sharing, and growth.”

Added Raina: “Our expansion into Hong Kong is another milestone in our journey to build a truly global community. FinTech Marketing is dedicated to empowering professionals with the right insights, connections, and resources to navigate the ever-evolving landscape of marketing in financial services and technology, with a focus on both business and consumer domains.”

Nalin Pathiranage said: “I am honoured to take on the role of Co-Chair for the Hong Kong Chapter. The FinTech industry is evolving rapidly, and marketing professionals need to stay ahead of the curve. I look forward to collaborating with like-minded leaders to foster a community that drives innovation and excellence in FinTech marketing.”

Leonard CW Li added: “It’s an exciting time to be part of this growing community. I’m thrilled to contribute to the Hong Kong Chapter and work with professionals who are passionate about transforming the way we approach marketing in financial services. Together, we can shape the future of our industry and create meaningful impact.”

About FinTech Marketing

www.fintechb2bmarketing.com

FinTech Marketing brings together a global community of specialist marketers in the financial services and technology industry. It provides its members with a unique platform to build and grow their network, share insights, and develop their marketing careers through exclusive industry events, training programs, and mentorship opportunities.

The community is poised for an exciting year ahead with its continued expansion in the APAC region, including upcoming networking events and thought leadership initiatives in Hong Kong.

For more information visit: www.fintechb2bmarketing.com

For further information:

Payal Raina

Founder, FinTech Marketing

Email: payalraina@fintechb2bmarketing.com

For press enquiries:

Mounika Dasetty

Community Manager, FinTech Marketing

Tel: +917731851303

Email: mounikadasetty@fintechb2bmarketing.com